StartupLanes

Harsh Vardhan Berwal is a product strategist, growth-focused entrepreneur, and founder with over 12 years of experience in digital transformation, UX strategy, and business execution. He specializes in identifying real market gaps and turning early-stage ideas into validated MVPs, scalable platforms, and revenue-driven business systems.

Through his ventures such as Uxflexi and AdGurilla, Harsh is building solutions that help startups, service businesses, and brands move from confusion to clarity—focusing on problem validation, user experience, automation, and predictable growth. His approach is rooted in a simple philosophy: start small, solve real problems, validate in the market, and then scale with confidence.

Harsh has worked across multiple domains including product design, business automation, offline media ecosystems, and growth strategy, helping organizations reduce execution waste and build systems that deliver measurable outcomes.

Currently associated with the startup ecosystem at AIIDE CoE, IIT Kanpur, he is focused on building scalable business ecosystems that connect technology, real-world distribution, and market demand.